Post by account_disabled on Mar 7, 2024 10:35:31 GMT 1
Those who work in the world of e-commerce, and more generally in online sales, know the importance of a website capable of guaranteeing trust and reliability through trusted badges . trusted badge True, the public is increasingly used to purchasing online and there is a need for a good ecommerce marketing strategy to intercept an increasingly demanding public, but above all eager to browse fast web pages even from mobile. This is why, for example, choosing quality hosting makes the difference. But this also applies when defining the location of Trusted Badges. But what exactly are we talking about? Here's everything you need to know on the topic of badges to communicate quality. What are trust badges Subjects What are trust badges What are the most useful badges on the site Where to add trusted badges How many types of trusted badges? Have you already entered the trusted badges? We are talking about graphic elements that contain the logo of certain companies that help ecommerce guarantee reliability, technical stability, secure payments and monitored transactions.
These graphic elements - usually shields, logos or badges - act as Venezuela Phone Number testimonials , are recognized by the user and communicate trust. They are based on a clear principle. That is to say that of perceived authority on the user side: if a certain criterion such as security is confirmed by a known entity, the user defines it as such. Obviously, to work, the trusted badge must be known and recognizable on the website. Must read: the best shipping systems for ecommerce What are the most useful badges on the site Clearly there are dozens of trusted badges to add to a portal, especially if it deals with online sales. Which are the most usable and valid for your online business? ConversionXL , with this graphic, summarizes the research carried out in which the most familiar badges in the eyes of users and those that communicate greater trust are identified . most popular trust badges. What are the best trust god badges? Well, Visa is the best known but PayPal is the one that gives the greatest sense of reliability.
Immediately after we have Norton Secured and Google Trusted Store: the brand's notoriety is also linked to these values . So showing certain badges, if you use the service, can be a good idea. Where to add trusted badges These elements are usually found in two basic sections: in the footer of the website and in the areas where there is the greatest need for reassurance. That is, in the checkout phase. Here are two types of trusted badges: generic and specific. The latter, for example, are those that guarantee the user the presence of certain systems for payment security or the acceptance of certain credit cards. If I have to pay with Visa and I see the logo of this multinational I feel reassured, I know that I will be accepted and that the transaction will be successful. If this is positioned an area where these doubts can arise I have given the user one less chance to run away before purchasing. With fewer abandoned carts . Generic trusted badges, on the other hand, can be located in the footer as anticipated and reassure the user regarding issues such as the presence of an SSL certificate , guaranteed shipments and the possibility of making a return. Obviously the position of these Trusted Badges should also be tested to find the right balance even within the product sheets.
These graphic elements - usually shields, logos or badges - act as Venezuela Phone Number testimonials , are recognized by the user and communicate trust. They are based on a clear principle. That is to say that of perceived authority on the user side: if a certain criterion such as security is confirmed by a known entity, the user defines it as such. Obviously, to work, the trusted badge must be known and recognizable on the website. Must read: the best shipping systems for ecommerce What are the most useful badges on the site Clearly there are dozens of trusted badges to add to a portal, especially if it deals with online sales. Which are the most usable and valid for your online business? ConversionXL , with this graphic, summarizes the research carried out in which the most familiar badges in the eyes of users and those that communicate greater trust are identified . most popular trust badges. What are the best trust god badges? Well, Visa is the best known but PayPal is the one that gives the greatest sense of reliability.
Immediately after we have Norton Secured and Google Trusted Store: the brand's notoriety is also linked to these values . So showing certain badges, if you use the service, can be a good idea. Where to add trusted badges These elements are usually found in two basic sections: in the footer of the website and in the areas where there is the greatest need for reassurance. That is, in the checkout phase. Here are two types of trusted badges: generic and specific. The latter, for example, are those that guarantee the user the presence of certain systems for payment security or the acceptance of certain credit cards. If I have to pay with Visa and I see the logo of this multinational I feel reassured, I know that I will be accepted and that the transaction will be successful. If this is positioned an area where these doubts can arise I have given the user one less chance to run away before purchasing. With fewer abandoned carts . Generic trusted badges, on the other hand, can be located in the footer as anticipated and reassure the user regarding issues such as the presence of an SSL certificate , guaranteed shipments and the possibility of making a return. Obviously the position of these Trusted Badges should also be tested to find the right balance even within the product sheets.